AAAAI Publishes Tips for Meeting Planners to Safely Serve Food Allergic Guests

Appropriate education, communication and planning are essential to safely serve food allergic attendees at events. To raise awareness, the AAAAI recently placed a new article on its website targeted specifically at meeting planners. Written and reviewed by AAAAI food allergy experts, it details information and strategies that meeting planners can use when catering for guests with food allergies.

A press release publicizing the article was issued by the AAAAI. The release strategically targeted a variety of meeting planner organizations and publications.

This media outreach opportunity found success with several meetings publications and blogs covering and linking to the AAAAI’s article. In addition, the American Association of Medical Society Executives (AAMSE) highlighted the article in the latest issue of their e-newsletter. Read some of the resulting stories below:

• Event Garde Blog: 10 Insights for Your Next Food Function
• International Meetings Review: How to Accommodate Food Allergies at Meetings & Events
• Meetings Focus: New Report Helps Planners Tackle Attendee Allergies
• Successful Meetings: Allergists Publish Food-Allergy Tips for Meeting Planners

Successful Meetings featured their coverage of the AAAAI article on the homepage of its site and deemed it an Editor’s Pick. International Meetings also included it among its top meetings and event industry news for the week of August 30.

These placements help the AAAAI disseminate important information to event planners to raise awareness of the need for appropriate education and planning when catering for food allergic guests.